Really becoming mad with this stuff. The more I read about the topic, the more passionate I become. Applying psychology elements and influence principles to content marketing and social media design (in general: to web design) is probably the most advanced marketing technique I have ever tested. I will talk about the argument in details […]
Taken during my last talk (Global content marketing best practices from large enterprises) in Amsterdam at the 13th Marketing & Branding Forum 2017.
Just posted this short note on LinkedIn and now using my blog to let all of you (the few readers) know that I will be in Milan on 13/15 of November as a speaker of SMXL Search and Social Media Conference Milan! Specifically I will talk about how to use psychology of design to attract new […]
I will never – ever – attempt to write a CMW summary. Too many great, awesome, wonderful summaries all around. And so I decided to go with a summary of all recaps. The ones I will find around. Mainly for me and to complement my personal notes. Then for you as well, if you are […]
The deck of my presentation at CMWorld 2017. And the script, via LinkedIn.
#CMWorld 2017 speakers. All together. In one photo.
Last days of summer 2017. Finally relaxing in Sicily after a tumultuous summer and preparing my speech for #CMWorld 2017. Trying to come with some creative ideas to promote it on social. Here is the last one. If you think this will work at global level think again! And why not, follow me at #CMWorld! #globalcontentmarketing https://tinyurl.com/ycjv4gtg […]