The deck of my presentation at CMWorld 2017. And the script, via LinkedIn.
#CMWorld 2017 speakers. All together. In one photo.
Last days of summer 2017. Finally relaxing in Sicily after a tumultuous summer and preparing my speech for #CMWorld 2017. Trying to come with some creative ideas to promote it on social. Here is the last one. If you think this will work at global level think again! And why not, follow me at #CMWorld! #globalcontentmarketing https://tinyurl.com/ycjv4gtg […]
The post I published on NewsCred’s insights a few months ago (Hot to Create Personas and Map Content to the Buyer Journey) has just been published by Twitter Business. Here.
From the B2B Digital Breakfast, hosted by CMA (Content Marketing Association). The full post is here. August’s Digital Breakfast took a well-established format into largely uncharted territory. For the first time, it focused exclusively on B2B content – a move that clearly struck a chord with a large and engaged audience. The last person to […]
Brand new post by NewsCred about Global Content Marketing Strategy based on my speech at #ThinkContent London 2016 and my post published at the end of last year. Will definitely reuse part of this material for my presentation at #CMWorld 2017.
Are you a fellow B2B Marketer? Want to learn more about Content Marketing for B2B but… have no time for learning – with the exception of a couple of hours in the early morning? Do you live in London? Well, here is a potential outline of what I’m planning to present next week @ the […]