Ready to go tomorrow with the first of my 2 Marketing Conferences in London (the second in October). Everything is ready for my speech tomorrow at #BrandTLG #MnA #Marketing #Branding #Strategy @ThoughtLeaderGl pic.twitter.com/G6C7rusJ9Q — Giuseppe Caltabiano (@giusec) April 22, 2015
Here is what I presented last week in Italy: Integrated Campaign and Branding Strategy: marketing lessons from one of the major M&As in the energy and technology sectors.
In January 2014 the industrial automation giant Schneider Electric acquired Invensys plc thus expanding its product offering in the field of Control Systems, Software and Services. As a global specialist in energy management with operations in more than 100 countries, Schneider Electric offers integrated solutions across multiple market segments, including energy and infrastructure, industrial processes, […]
Short Q&A and a description of the speech I am going to present at Global Summit – Marketing & Digital next week in Lazise (Garda – Verona), Italy, is now available on line (in Italian). See my last tweet. Description of the session I’m going to present at #GlobalSummitMD is now available on-line http://t.co/HWpO1TBrBn @GlobalSummit014 […]
And so 2015 has just started and is already taking an unexpected path. After +one year of experience in the M&A post-acquisition field, I am ready to share my full experience with all marketers and professionals in the M&A sector, marketing and branding around the globe. I will be presenting “Better Together. Integrated Campaign and […]