Yesterday night, after a boring cabaret gig, I was asked where I am from. I had to think for a few seconds before providing the (right?) answer. Of course, I am Italian. But where am I really from? I was born in Sicily. I left the island when I was 18. I spent 28 years […]
Strange days. Strange weeks, the last four weeks. Many changes. Good and bad changes, but let’s (always) try to see things from the positive side. Lot of content marketing strategy projects. Different firms. Different sectors. Different scenarios. Technology. Finance. Industry. This is just fascinating. Investigating new domains too. Design, psychology and human behavior. This is […]
Taken during my last talk (Global content marketing best practices from large enterprises) in Amsterdam at the 13th Marketing & Branding Forum 2017.
Making advantage of the calm of these post-CMWorld days and building a new content hub focused on Global Content Marketing and separating – whenever it will be possible – personal stuff, still going to be resident here, and professional stuff, going to be moved to the new hub. We all know how blur is the […]
As I am used to do every year (2016, 2014) here are some stats collected this morning (the morning of my 49th birthday) and counting all wishes received by humans and non-humans. Birthday wishes received from Humans via Social channels LinkedIn (67 – it was 46 last year) Whatsapp (12 – it was 5 last […]